Last year we celebrated our premiere at the Swiss Whisky Festival in Baden. The event was generally OK because we spoke to some customers personally and were also able to win new ones for bringts.ch.
We were aware that our concept as an independent importer would not necessarily be well received by the established "general importers". Our trade fair stand and our products were viewed very critically by our "competitors" and we even had to remove some products.
In short, we planned to present ourselves at the trade fair again this year with bringts.ch and bringts.store, but were rejected by the organizer.
Well, if you look at the current list of exhibitors, you will notice that compared to 2022, a larger number of stands are no longer represented - for whatever reason.
We are 100% convinced that the time of "general importers" is over and that this business model only still exists because it serves a niche.
Anyone who knows a little about the trading business knows that platforms like Ankorstore and similar will also gain a foothold in the spirits sector. The so-called importers (intermediate earners) will gradually disappear. This is a positive development that promotes diversity and competition!
Trade fairs will change, become more diverse and there will be more competition. We are already preparing for this time and look forward to meeting you in person and in color again soon.
1 comment
Ein begeisterter Kunde
Schade Mathias, aber die Zeiten werden ändern. Habe keine Ahnung wann ich das letzte Mal was bei Ullrich, HoSM, Glenfahrn, Schubi, Acla und Konsorten was gekauft habe. Besorge mir den Schnaps mittlerweile entweder über dich, Hobby-Kleinstshops (welche fast den Einkaufspreis weitergeben) oder dann über Auktionen.